Bancroft uses a subscription model with four tiers. All plans include unlimited document drafts, attorney-reviewed templates, and the full clause engine. Plans differ in document volume, seats, and white-label depth. This article covers how to choose a plan, what each includes, and how add-on services are billed. For a feature-by-feature comparison against the rest of the category, see Bancroft vs. The Field.
The four plans
Advisor ($299/month): up to 25 wills or trusts per year. POAs, HIPAA, and supporting documents are unlimited. Branded subdomain portal. Single advisor seat. Best for solo practitioners testing estate planning in their practice.
What the Advisor cap actually counts: finalized wills and trusts created inside your subscription period. Drafts and in-progress questionnaires do not count against it, and POAs, HIPAA authorizations, and supporting documents never count against it. Two situations lift the cap without a plan change: an admin-granted billing exemption, and joining a firm on an Enterprise subscription, where members inherit the firm tier. If you believe you should be uncapped and are not, contact support rather than upgrading.
Growth ($499/month): Unlimited documents and households. Branded subdomain portal. Single advisor seat. Best for advisors who have committed to estate planning as a core service.
Firm ($799/month + $249/month per additional seat): Unlimited documents and households. Full white-label branding (logo, colors, fonts, custom domain, branded transactional emails). Multi-advisor seats. Firm-covered add-ons (deed recording, attorney review billed to the firm rather than the client). Amendments and restatements are free on every plan. Digital Safe is included free on every plan for as long as the advisor maintains an active Bancroft subscription. Best for RIAs and multi-advisor firms.
Enterprise (custom annual pricing): Everything in Firm plus a dedicated CSM, BAA, SLA, and API access. Contact sales for pricing.
Annual billing is available on every paid tier and saves approximately ten percent compared to monthly billing. Advisor annual is $3,199/year (vs. $3,588 if billed monthly for a year). Growth annual is $5,399/year (vs. $5,988). Firm annual is $8,599/year base plus $2,499/year per additional seat (vs. $9,588 + $2,988). Enterprise annual is custom-quoted.
All plans include the same document quality. The clause engine, attorney review, and template library are identical across every tier. You are never getting a lesser document on a lower plan.
Add-on services and what is included
Outside the subscription itself, here is how the additional services work. Two are included at no charge; two carry a fee:
- Digital Safe: included on every plan at no per-household charge for as long as the firm maintains an active Bancroft subscription. Encrypted vault storage for documents and files.
- Amendments and restatements: free on every plan, always. No cap, no per-amendment fee.
- Deed recording: $199 per deed. Bancroft generates the deed from the attorney-reviewed state template and coordinates recording with the county recorder's office.
- Attorney review: $299 per document when a household situation calls for individual attorney sign-off before finalization. Mandatory and built into the $399 price for Lady Bird Deed orders.
On the Firm and Enterprise tiers, the firm can cover the chargeable add-on services (deed recording and attorney review) so clients are never charged directly. This is controlled by the per-service "Firm covers" toggles on the billing page.
Service credits
Service credits are platform currency that can be redeemed for any add-on service. One credit equals one dollar. Credits are granted by Bancroft (for example, as part of a promotion, referral reward, or customer service resolution). They cannot be purchased directly.
When you make a purchase that has a dollar cost (deed recording, attorney review), the platform automatically applies available credits before charging your payment method. If credits cover the full amount, no charge is made. Credits do not expire.
How checkout works
All payments are processed through Stripe. When you subscribe or make an add-on purchase, an embedded payment form appears inside the platform. You never leave Bancroft to complete a payment. Your card information is handled entirely by Stripe and never touches Bancroft servers.
Subscriptions renew automatically each month (or annually for Enterprise). You can update your payment method, view invoices, or cancel your subscription from the Billing page in account settings.
Billing exemptions
In some cases, Bancroft grants billing exemptions that waive the subscription fee. This is used for founding advisors, beta testers, and special arrangements. If you have a billing exemption, the platform works exactly the same as a paid plan. You see no billing page, no checkout prompts, and no limits beyond what the exemption specifies. Add-on services may still apply depending on the exemption terms.
Referral program
Refer another advisor to Bancroft and get a free month when they subscribe. The referred advisor gets their own referral link from the Referrals section in account settings. When someone signs up through that link and subscribes to a paid plan, the referrer receives a credit equal to one month of their current plan price. The credit is applied to the next billing cycle.
Cancellation
You can cancel your subscription at any time from the Billing page. Cancellation takes effect at the end of the current billing period. You retain full access until then. Documents already finalized remain in the platform and can be downloaded. Vault files remain accessible during the current billing period. After cancellation, you can resubscribe at any time to restore full access.
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