Firm and Enterprise plans support multiple advisor seats under one subscription. This article explains how a firm is organized: seats, roles, household visibility and the audit log. If you are on a single-seat plan (Advisor or Growth), this article does not apply to you. For the overview of the Firm tier, see White-label estate planning for RIAs and firms.
The firm
When you subscribe to a Firm or Enterprise plan, Bancroft creates a firm record linked to your account, and you become the firm owner. The firm holds the subscription, the seats and the branding. Households already assigned to you stay assigned to you.
A firm has three roles. The Owner controls the subscription, seats and branding. Admins help run the firm. Members work their own households.
Inviting team members
The owner or an admin invites advisors by email, one at a time or several at once. An invited advisor creates their own Bancroft account, or signs in with an existing one, and accepting links them to the firm. Their seat is covered by the firm subscription.
Seats
The Firm plan includes 1 seat (the owner). Each additional seat is $249 a month, or $2,499 a year on annual billing. Enterprise plans have custom seat allocations. Each accepted member and each open invitation holds a seat. The owner can add or reduce seats at any time.
When a member is removed, their households and documents are preserved and reassigned to the firm owner. The removed advisor loses access to the firm but keeps their personal Bancroft account.
Household visibility
Each advisor sees their own households. The firm owner and admins see every household assigned to an accepted member, including households a member had before joining. This gives the firm oversight without exposing every advisor's clients to every team member.
Households can be reassigned between team members, for example when an advisor leaves or a client moves to a different advisor.
Transferring firm ownership
The firm owner can transfer ownership to another member. The transfer waits until the new owner accepts it. Once accepted, the previous owner becomes an Admin, and the new owner takes over the subscription, billing, branding and seats. This matters when the founding advisor leaves or hands off administration.
The firm audit log
Every significant action within the firm is logged: invitations, acceptances, removals, household reassignments, ownership transfers, seat changes and branding updates. Each entry shows the action, who performed it and when. The log can be exported as CSV for compliance reporting or internal records.
The audit log is append-only. Entries cannot be edited or deleted. This ensures a reliable trail of firm administrative actions for compliance and dispute resolution.
Client services
Client services gives the firm one view of the work in flight across all advisors: deed recording orders, the attorney review queue, document print orders and pending amendments. It lets a firm follow service delivery without opening each household.
Team adoption
Adoption shows how each advisor is using the platform: households, client invites sent and accepted, households with signed documents, trust funding tasks completed and opportunities reviewed, over the last 30 days, the last 90 days or all time, with a firm total. The firm owner and firm admins see the whole team and can export it as CSV; other advisors see their own figures. It is the quickest way to report a rollout's results to the firm's leadership.
Branding for the firm
On Firm and Enterprise plans, branding is set once for the firm. Every team member and their clients see the same logo, colors and portal address, and individual advisors cannot override it. The client experience stays consistent whichever advisor manages the relationship. See white-label and branding.
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